Dabur India, India’s largest Ayurveda company aforesaid it's become an entire plastic waste neutral firm within the country once grouping, process and recycling around 27,000 metric tons of post-consumer plastic waste throughout FY21-22. With this, Dabur has become the 1st Indian consumer goods company to realize the landmark of surpassing its plastic packaging usage with recycling.

“It may be a matter of nice pride for the whole Dabur family, who has worked towards not simply grouping plastic waste from our cities and villages, however additionally preventing the waste from reaching our landfills and oceans. This includes all sorts of plastic waste, from PET and HDPE bottles, PP caps and labels to multi-layered plastics and liquid cartons,” Dabur India Ltd executive director-operations Shahrukh A. Khan said.
Dabur had set the target of grouping, process and recycling over 22,000MT of post-consumer plastic waste and has surpassed it 3 months prior to schedule. "We work with government-registered recycling partners across the country and have taken progressive actions to scale back plastic waste in cities, towns, villages, whereas additionally raising awareness concerning plastic waste management among the community. The collected plastic waste is being sent to completely different Recyclers, Waste-to-Energy Plants and Cement Kilns,” Khan Said.
Dabur’s Plastic Waste Management initiative was unrolled within the year 2017-18 as a part of the Plastic Waste Management (PWM) Rule and as has way collected over 54,000 MT of plastic waste (Recyclable and Non-Recyclable) direct from the end-users with the assistance of around native rag pickers in one hundred fifty cities across India. Dabur has additionally place in situ a sturdy audit mechanism to make sure complete transparency and compliance to the state and central rules and pointers on Plastic Waste Management.

Dabur has additionally declared the launch of a replacement ‘Save the Environment’ campaign in Himachal Pradesh to make awareness among communities on managing plastic waste among their households. The corporate are distributing cotton carry baggage to interchange plastic baggage that are presently getting used in households, aforesaid Dabur India corporate  head-environment, Health & Safety Tusar Pattnaik.

As a part of this commitment, Dabur has additionally been operating with college youngsters across village and villages, educating those concerning varied forms of waste and therefore the advantages of segregating them at supply. “We have additionally been supporting government colleges by provision them with waste-bins, sanitation facilities, info, Education and Communication (IEC) material, etc. These initiatives, we feel, can go a protracted method in making a Swachh Bharat and Swachh Himachal Pradesh. we have a tendency to also are operating toward up the bread and butter and health of native ragpickers, waste collectors, recyclers within the state,” Pattnaik aforesaid.